Why it’s important to check your size

It is estimated that 80% of women are wearing the wrong size bra. Yes, you read that right!

Wearing an ill-fitting bra isn’t just uncomfortable, it’s bad for your health. Research has shown that a lack of great support often leads to breast pain, and can also lead to skin damage usually seen as stretch marks, caused by stretching the skin beyond its recovery point. Wearing the wrong size has also been associated with neck, back and shoulder pain, bad posture, rubbing and chaffing. There are also some lesser known issues caused such as Lymph Node Blockage. The Lymph Nodes in the breasts are small and delicate. The Lymph valves and veins can close due to wearing too small a size.

A well-fitting bra is important for several reasons. It provides the support needed for the breast, helps to prevent sagging and the development of stretch marks, and it can improve posture and overall appearance. It can also help a person to feel more confident and comfortable in their clothing, and give a great shape.

In our Lingerie department we have a team of fitters that have worked with experts from Triumph and Panache to learn how to help you find the right size and fit. We can also advise on what brands and styles suit your shape best and talk you through how to check your fit using our Good Fit, Bad Fit guide from Panache.